4iP Council and ASTP

ASTP and 4iP Council share a commitment to enhancing knowledge transfer practices and fostering expertise in intellectual property rights. Our partnership focuses on knowledge-sharing, professional development, and the creation of practical resources for the knowledge transfer community.

Educational Initiatives:

ASTP and 4iP Council collaborate to provide valuable learning opportunities for knowledge transfer professionals. This includes jointly promoting knowledge exchange on intellectual property topics through webinars, seminars, and other learning formats that support professionals in understanding and applying IP strategies effectively.

Resource Development:

One of the key outcomes of this collaboration is the "4 Reasons 4" infographic series, developed in cooperation with ASTP. These infographics help professionals understand the value and strategic use of different forms of IP protection, including:

• 4 Reasons 4 Trademarks – Protecting brand identity and supporting commercial success.
• 4 Reasons 4 Design Rights – Strengthening market position and preventing imitation.
• 4 Reasons 4 Copyright – Safeguarding creative works and ensuring proper recognition.
• 4 Reasons 4 Using Geographical Indications – Enhancing product authenticity and market value.

These infographics serve as interactive tools, offering practical references and real-world applications, making them a valuable resource for ASTP members.

In addition to the infographic series, ASTP and 4iP Council have also collaborated on the 4 Essentials of Trade Secrets, a separate resource that outlines the fundamental elements of trade secret protection. This infographic offers practical guidance on identifying, managing, and safeguarding confidential business information—an often underutilised but strategically important aspect of intellectual property.

ASTP and 4iP Council regularly exchange insights on IP management, policy developments, and industry trends, reinforcing the importance of multi-stakeholder collaboration in knowledge transfer. Through interviews, articles, and shared research, both organisations contribute to strengthening the knowledge transfer ecosystem and ensuring that professionals have access to the latest developments in IP strategy.

Through these joint efforts, ASTP and 4iP Council continue to empower knowledge transfer professionals with the tools, knowledge, and best practices necessary to maximise the impact of research and innovation.