Book Your Place
Tailored specifically for knowledge transfer offices (KTOs), this course focuses on how to develop negotiation skills needed for promoting and commercialising research outcomes. Participants will gain valuable insights into the roles and responsibilities of business development within academic settings and learn how to identify and collaborate with innovation partners.
Key topics include leveraging the value chain to identify potential partners, as well as how to improve negotiation skills to secure successful agreements.
Practical sessions will guide participants through real-world negotiation scenarios, enhancing their ability to navigate complex deals and partnerships. By the end of this negotiation skills training course, attendees will be equipped to confidently manage negotiations within the knowledge transfer network, driving successful knowledge transfer partnerships and fostering innovation.
Why Join The course?
Enhance your proficiency in negotiation skills specific to Knowledge Transfer Offices (KTOs) with this specialised course. You will delve into the intricacies of negotiating knowledge transfer agreements, intellectual property licensing, and research collaboration deals within academic and commercial contexts.
Gain practical insights into handling complex negotiations effectively, understanding legal frameworks, and navigating intellectual property considerations.
This course equips you with essential tools and strategies to achieve mutually beneficial outcomes and successfully navigate the challenges of technology transfer in today's competitive environment.
Whether you are new to negotiation or seeking to refine your skills, this course is invaluable for advancing your career in knowledge transfer and commercialisation.
Course Objectives
The course objectives are to:
- Introduction to negotiation principles and techniques
- Understanding negotiation styles and tactics
- Strategies for stakeholder management
- Creating and claiming value in negotiations
- Communication and persuasion skills
- Role-playing and practical exercises
- Conflict management and resolution
- Dynamics of international and cross-cultural negotiations
- Handling complex negotiation scenarios
Key Topics
The key course topics are:
- The role of a Business Developer
- Developing a strategy
- Formulating a value proposition
- Corporate resistance to innovation
- Capturing the essence of an agreement
- Pitching opportunities to partners and investors
- Managing academics and KT colleagues
- Productive conversations with potential partners
- Knowing the right people to "market" to.
- Using social media tools to find partners and investors
- Building strategic partnerships
- Overcoming barriers, internal and external
Booking Options
Testimonials
ASTP corroborates the strong need for profound insights and exchanges on practices, instruments and competencies that cut across functional, organisational, institutional, sectorial and geographic boundaries.
Koenraad Debackere
KU Leuven, Belgium
I learned more in the training course for 3 days than I did in the last 3 months at my job. The lectures were informative & interesting.
Hanna Sonnig
Setterwalls Advokatbyrå, Sweden
Organisation and speakers were great, so enthusiastic about their work and very good at transferring their knowledge.
Sarka Bartova
Research Centre Rez, Czech Republic
ASTP brought the right structure and terminology to my knowledge of technology licensing.
René Widmer
ETH Transfer, Switzerland
The course exceeded my expectations. We exchanged experiences and learned different options of approaches to existing problems.
Patricia Lima
Instituto Superior Technico, Portugal
Most relevant, interesting and practical training I have ever had, very interactive an multi-disciplinary. It makes an IMPACT.
Edith van Lishout
KU Leuven, Belgium
ASTP Conference offers great networking and learning opportunities; a chance to share knowledge with colleagues from various areas of expertise.
Bruno Woeran
Merinova OY - TII President, Finland
International presence is amazing, so many countries, universities... represented here!!
Christian Massus
SATT Aquitaine, France
As always, superb topics and inspirational speakers. Great networking. Well worth the time out of the office!!! Great work HQ, thank you.
Peter Deakin
Chalmers University of Technology, Sweden
This course gives an in-depth understanding on managing contract portfolio, including research contracts, license agreements, and other collaboration agreements.
Ram Siddappa
Erasmus MC, Netherlands
Most experienced technology transfer crew in the Europe.
Krzysztof Maternicki
Jan Dlugosz University, Poland
Just perfect 3 days full of information and perfect communication.
Petr Kubečka
Palacký University Olomouc, Czech Republic
The course Software Specific Challenges is a must for every TTO/KTO professional, especially for those working with Social Sciences and Humanities!
Brechtje Vreenegoor
Radboud University, Netherlands
Fruitful discussion.
Cecile Henrich-Burkhardt
Technical University of Munich, Germany
Technology transfer is ever changing and a key piece for the competitiveness of your institution, this course is an excellent tool to prepare yourself for that challenge.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
I am happy to be able to share my own experiences with other colleagues via various courses, and I enjoy every moment I can spend in this network. Proud to be part of the ASTP community!
Paul van Dun
KU Leuven, Belgium
Thank you for such enjoyable inspiring event, great choice of the lecturers!!!
Linda Ondrackova
University of Pardubice, Czech Republic
Recent studies on both sides of the Atlantic, directed by either ASTP or AUTM, demonstrate the tremendous economic and societal benefit and value technology transfer has brought us.
Koenraad Debackere
KU Leuven, Belgium
A lot of fruitful discussions with experienced peers. Very helpful sessions.
Sara Matt-Leubner
University of Innsbruck, Austria
The event had something to offer all members of the TT community from entry level to mid-career and beyond.
John Gleeson
University of Limerick, Ireland
Was great to meet counterparts in my profession who may share my experiences, but who may also have other ideas and approaches.
Tim Moser
Netherlands Cancer Institute, Netherlands
I had a great experience and met high profile professionals.
Antonio Menegatti
Politecnico di Milano, Italy
This was the right decision giving me the broadest overview, confidence, tools, network and support that is fundamental to feel right in my daily decision process and to keep on learning.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
The best opportunity to learn and discuss common issues and interests directly with peers.
Ian Nicoud
LURIS, Netherlands
One very long and hard day, but very useful for my work in TTO.
Petr Kubečka
Palacký University Olomouc, Czech Republic
Exciting training, even after almost 10 hours I am curious about more experience and knowledge.
Petr Suchomel
Palacký University Olomouc, Czech Republic
The experts, the specific content and the informal setting will improve you as a professional.
Brechtje Vreenegoor
Radboud Universteit, Netherlands
This course gives an in-depth understanding on managing contract portfolio, including research contracts, license agreements, and other collaboration agreements.
Ram Siddappa
Erasmus MC, Netherlands
Perfect place to meet colleagues and share experiences on Technology Transfer.
Lidia Aguilera
University of Luxembourg, Luxembourg
Good opportunity to discuss common issues with fellow professionals and to get updates about the community.
Giuseppe Visimberga
Leiden University, Netherlands
Perfect balance of learning and networking.
Smiljka Vikic-Topic
University of Zagreb, Croatia
ASTP has excellent courses to immerse yourself into the world of tech transfer.
Qing Cai
Vrije Universiteit Brussel, Belgium
It was great to experience the uncomplicated and fruitful exchange with colleagues from all over Europe, as well as the positive professional spirit of this conference.
Franck Döbrich
Universitat des Saarlandes WuT GmbH, Germany
ASTP Annual conference is a unique opportunity to take time to exchange best practices among TT professionals and to network at an EU level.
Cécile Cavalade
ULB TTO, Belgium
It is always encouraging to see that other TTOs are encountering the same problems that we do!
Aurore De Boom
Université Libré de Bruxelle, Belgium
ASTP has attained a unique position that has turned it into a highly valued player on the global technology transfer scene.
Koenraad Debackere
KU Leuven, Belgium
Starting or changing any procedure at a TTO/Institution is challenging and I could not think of anything better than learning with the best.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
Excellent organisation, multifarious activities, great atmosphere… I can't say enough about how well it is tailored to the needs of technology transfer professions.
Tamara Čolić Milosavljević
Centre of Technology Transfer - University of Belgrade, Serbia
This is a wonderful conference to expand the horizon of my knowledge of tech transfer and commercialisation.
Seung-Ho Lee
Deltatech-Korea, South Korea
Three days of learning and networking in Dublin at ASTP annual conference. What a great event!!
Sandra Aresta
CIBIO - Centro de Investigação em Biodiversidade e Recursos Genéticos, Portugal
The new website signals this pioneering, resonating role and is a tribute to the many accomplishments and innovations European TTO’s have generated and implemented over many years, thus strengthening both our economy and society.
Koenraad Debackere
KU Leuven, Belgium
Great atmosphere to learn and to share experiences.
Maria Ruiz Novales
Interface-Enterprises - University of Liege, Belgium
Excellent professional gathering, perfect collection of topics and very up-to-date insight.
Ludovic Urgeghe
University of Mons, Belgium
Great networking, new knowledge and inspiration!
Jonas Rimbäck
University of Gothenburg, Sweden
The software training filled in the many blanks and brought my 'fractioned' knowledge in a structured way. Very useful!
Ilse Sienaert
KU Leuven R&D, Belgium
A must-do for any staff involved in technology transfer and start-up creation.
Frederic Ratel
Institute of Chemical Research of Catalonia, Spain
ASTP's conference helped us to network with decision-makers in the technology transfer industry and provides a great platform to discuss future innovation in this sector.
Christopher Römer
Inventtory, Germany
Always simply inspiring! That is ASTP.
Filip Auinger
Palacký University Olomouc, Czech Republic
From day one ASTP has been a tremendous help. Learning throughs seminars and workshops or meeting peers for discussions, there is always someone around to exchange ideas with.
Paul van Dun
KU Leuven, Belgium
I strongly recommend the course, even if you are not going to set-up an office but you are part of the team that wants to change or improve how technology transfer is done at your institution.
Ricardo Castro
Centre for research in agricultural Genomics, Spain
I really like the course and the networking. I would like to come again.
Nancy Goel
Qatar Foundation, Qatar
This course offers an opportunity to meet likeminded people, share tips and tricks, and dive into different approaches to help you set up and improve KTO processes.
Brechtje Vreenegoor
Radboud University, Netherlands
Great networking and learning opportunities to share knowledge with colleagues from their various areas of expertise.
Bruno Woeran
Merinova OY - TII President, Finland
There was ample opportunity to learn from colleagues through the workshop sessions or more formally through speakers either sharing their years of experience or their state of the art research. Well worth attending.
John Gleeson
University of Limerick, Ireland
The expert-panel discussion educated me in strategic and meritorious choice of inventions to approach investors and manage investment funds for establishing a spin off.
Ram Siddappa
Erasmus MC, Netherlands
Working and Learning with old and new friends – best way to do it!
Sara Matt-Leubner
University of Innsbruck, Austria
The software course has provided invaluable information as our TTO expands to take on software cases.
Tom Withnell
University of Vienna, Austria
Subscribe to our newsletter
Join our newsletter and get the latest news